If you’re a regular LinkedIn user you’ve probably noticed there have been quite a few changes this year; following Microsoft’s acquisition of the company for $26.2 million in 2016. There’s more to the makeover than just a cleaner look – there have been some changes in functionality too. So is it still the best sales weapon out there?
LinkedIn is the social network that smart sales people use. In the business-to-business (B2B) world it’s an invaluable tool, especially for prospecting. It can help you gather information on people and learn more about the organizations they work for; resulting in better quality prospects who you are more likely to be to sell to.
Objection to price is the number one challenge that sales people encounter. Being prepared for these objections is crucial to your success. So what should you consider to keep your conversion rate healthy?
Have you ever attended a sales training course and felt a rush of excitement at the end of it – keen to apply all your learning and ready take on the world? How long does your post-training rush last for? If you’re like most people, probably only a few days. So, how do you ensure you get the best return on sales training?
Do you think of LinkedIn as just a forum for getting a new job? Then you’d be wrong. Imagine one of your clients let you have access to their contact list so that you could pick out the people you wanted to connect with. That’s exactly what LinkedIn does. It’s a business and employment-oriented social networking service that helps people connect with each other and it’s an essential tool if you’re a sales professional.
Rapport is all about highlighting common interests and establishing a mutual feeling of friendliness. When people like each other they engage with each other, which is why quickly building rapport is a key sales skill.
Field sales has always been a core part of any sales strategy. The paper road map may have changed to a sat nav and the paper address book may have changed to a comprehensive Customer Relationship Management (CRM) system but field sales is still fundamentally the same. It provides the human element to any sale and being face-to-face with your prospect guarantees quality time without distractions. Use that time wisely and you’ll reap the rewards.
Do you who loathe cold calling? Do you fear the rejection it can bring? Using the phone in sales is only difficult for people who use outdated approaches. It’s time to get smart and start smart calling.
What goals have you set yourself to achieve this year? And are you on track to achieve them? If not, maybe the goal wasn’t the right goal for you. Read on to find out how to set goals for success and why the ISMM (Institute of Sales and Marketing Management) is your ideal partner for reaching your goals.
To be a high performing sales person you need to have a daily routine that sets you apart from your colleagues. So what should your routine look like? There are some simple concepts that will take you a long way in your sales career and they’re practiced by all the best sales people every day. The application of these principles is almost guaranteed to move you to the top of your field.