Earlier this year The Open Group released the latest version of the ArchiMate standard - ArchiMate 3.0. What's new and why do we Need it? Now...
Storytelling is the ability to create a vision in someone else’s mind. Great sales people use stories to engage their audience. This engagement creates empathy, builds trust and ultimately drives sales.
Do you read every email you receive? Your prospects certainly don’t. Your email is stacked against others in their inbox all competing for attention. First impressions count and crafting a good email is essential and that includes writing a killer subject line.
B2C purchases are usually quick and rarely involve much commitment. You are probably offering a product / service that can be purchased online, shipped to their doorstep or virtual doorstep. Simple. This means that you can successfully get a sale after only one interaction. However if used smartly, one powerful social media post could be enough to boost your sales.
Objection to price is the number one challenge that sales people encounter. Being prepared for these objections is crucial to your success. So what should you consider to keep your conversion rate healthy?
Read this TOGAF Case Study by Enterprise Architecture expert Roger Evendern: Using TOGAF to Re-engineer Legacy Systems and Data
Do you who loathe cold calling? Do you fear the rejection it can bring? Using the phone in sales is only difficult for people who use outdated approaches. It’s time to get smart and start smart calling.
In this short video guide we'll show you how to deliver an engaging sales presentation.
Have you ever attended a sales training course and felt a rush of excitement at the end of it – keen to apply all your learning and ready take on the world? How long does your post-training rush last for? If you’re like most people, probably only a few days. So, how do you ensure you get the best return on sales training?
Read the latest blog from our series explaining the benefits from of TOGAF and Enterprise Architecture for the various types of stakeholder. This week: The IT Organization