In this video we'll give a short introduction to help you understand Customer Segmentation and Profiling.
TOGAF makes a big point of the need for good stakeholder management, devoting the whole of Chapter 24 to the subject, while Step 2 in Phase A: Architecture Vision describes the process to Identify Stakeholders, Concerns, and Business Requirements.
In this short video guide we'll show you how to deliver an engaging sales presentation.
In BPMN terminology a “Swimlane” represents both primary grouping BPMN elements - Pools and Lanes. But what are the common BPMN modeling mistakes encountered?
ArchiMate is a valuable modeling language for developing enterprise architectures but exactly how important is it as part of an Enterprise Architect’s tool box?
I frequently get asked whether it’s practical to use TOGAF “out-of-the-box” – without any customization. Architects and clients are looking for a turnkey approach that they can easily plug into their enterprise with the hope of quick results – they don’t want something that requires too much effort.
BPMN is a rich and detailed standard which enables us to visualize process models using a standard notation. Yet BPMN’s richness can cause challenges when working with a broad range of stakeholders. In this article, Adrian Reed discusses this challenge, and suggests that if we keep our stakeholders front-and-center of our minds, we can keep them on board and create models thatthey will find useful and valuable.
A short video guide detailing the benefits of the ArchiMate modelling language and how ArchiMate can help to develop your organizations Enterprise Architecture.
One of the most effective uses of ArchiMate is in the production of viewpoints. A single function/process/service in the architecture can be represented in many ways, depending on which stakeholders are reviewing the EA status.
LinkedIn is the social network that smart sales people use. In the business-to-business (B2B) world it’s an invaluable tool, especially for prospecting. It can help you gather information on people and learn more about the organizations they work for; resulting in better quality prospects who you are more likely to be to sell to.