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Articles Tagged with: ISMM
If you’re a regular LinkedIn user you’ve probably noticed there have been quite a few changes this year; following Microsoft’s acquisition of the company for $26.2 million in 2016. There’s more to the makeover than just a cleaner look – there have been some changes in functionality too. So is it still the best sales weapon out there?
Rapport is all about highlighting common interests and establishing a mutual feeling of friendliness. When people like each other they engage with each other, which is why quickly building rapport is a key sales skill.
Influence is just effective communication. Great salespeople have an enormous capacity to influence and persuade others – and it’s a skill you can learn and develop over time.
Storytelling is the ability to create a vision in someone else’s mind. Great sales people use stories to engage their audience. This engagement creates empathy, builds trust and ultimately drives sales.
Do you read every email you receive? Your prospects certainly don’t. Your email is stacked against others in their inbox all competing for attention. First impressions count and crafting a good email is essential and that includes writing a killer subject line.
B2C purchases are usually quick and rarely involve much commitment. You are probably offering a product / service that can be purchased online, shipped to their doorstep or virtual doorstep. Simple. This means that you can successfully get a sale after only one interaction. However if used smartly, one powerful social media post could be enough to boost your sales.
In this short video guide we'll show you how to deliver an engaging sales presentation.
Do you think of LinkedIn as just a forum for getting a new job? Then you’d be wrong. Imagine one of your clients let you have access to their contact list so that you could pick out the people you wanted to connect with. That’s exactly what LinkedIn does. It’s a business and employment-oriented social networking service that helps people connect with each other and it’s an essential tool if you’re a sales professional.
Being in front of customers is the single most important part of any salesperson’s day, but don’t overlook investing time managing your sales pipeline. Most organizations don’t make the most of this activity – wasting time forecasting rather than using their pipeline as a management tool to improve sales performance. So, how can you become a sales pipeline master?
In a study conducted by IBM of over 4,000 companies it was identified that employees who felt they weren’t being invested in, and therefore couldn’t meet their career goals in their current organization, were 12 times more likely to consider leaving. And that’s only the start of the problem. Poor employee retention leads to increasing recruitment costs for your organization and creates unstable working environments where employees feel disengaged and lack motivation. So instead of asking whether you can afford to invest in employee training; ask yourself whether you can afford not to.
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