Training is a crucial aspect in improving workplace performance and increasing employee engagement. By creating a program that develops your employees’ skills, you create an environment that supports their career growth while enhancing the productivity and output within your business.
Naturally, the transition to the digital landscape opens up more avenues to execute this. Though adoption seemed a little slow for many businesses, the sudden disruption brought on by the pandemic hastened the adoption of digital transformation and the business practices that come with it. The Forbes Technology Council notes that 65% of remote workers displayed an increase in productivity and that the inclusion of technological resources and on-demand learning have been major contributors to this.
Although it may seem like the onset of the digital transformation is a sudden hurdle for businesses, it is actually a great advantage for improving training and education in various industries. So, let’s break down its value below.
The Workplace Benefits of Digital Training
Digital training is a viable investment based on the increase in employee retention and engagement alone. For any company that wants to avoid the financial pitfalls and structural issues that come with constant turnovers, providing relevant avenues to equip employees in the age of digitization can be the perfect answer. According to the 2019 Workforce Learning Report, 94% of employees have said that they would stay with a company longer if it invested in learning and development for them. In the aftermath of a tumultuous year for businesses, digital training is more accessible than ever and can be a helpful way to retain productive workers for the long haul.
Aside from that, it goes without saying that comprehensive training leads to having skilled workers. This not only increases productivity but also improves the actual output produced by employees. This, in turn, can significantly reduce the number of issues stemming from inefficiency and errors. Digital training also specifically enables workers to be future-forward. As technology continues to develop, your workers need to be able to keep up with digital trends in order to keep your business ahead of the game.
The Financial Tribune previously reported that workplace trends in the coming years would lead to 90% of jobs requiring digital skills after 2020. It should be noted that this report was done before the COVID-19 pandemic, which all but confirmed that digital would, in fact, dominate the workforce across practically every industry.
eLearning’s Ease and Accessibility
What makes digital learning such a feasible route for businesses is that it works even in a remote setting. With online training accessible via different devices, workers can make use of resources in their own time wherever they may be. Even collaborative training is still possible because team members can be completely remote and still communicate in real-time. It’s accessible for users and the companies deploying them as well, especially considering how far Learning Management Systems (LMS) have come. Today’s eLearning trends also open up possibilities for employees who want to expand vertically or branch out to other skillsets, as featured here in our Change Management and Digital Transformation courses that can create value for different departments, specialists, and industries.
Beyond LMS tools, Social Networking Sites (SNS) have also blossomed as important platforms for digital training and education since they can reach a wide audience. Social media marketing platform Later’s post on LinkedIn’s new brand-boosting features notes how such sites have become crucial in maintaining engagement and fostering communities. Because of the convenience and notification systems of these platforms, there is a bigger chance for even those outside your network to get regular recommendations to view your content.
In the aforementioned feature, LinkedIn Live stands out as a great workplace resource as it connects professionals to companies relatively easily. With its many features, LinkedIn Live receives an average of 24x more comments than other native videos produced under the same brand. Because of their stringent vetting process, getting approval for your LinkedIn Live is a sign of credibility that attracts many new viewers. This is a promising way to onboard new hires and prepare them for your company culture and training process. Industry leaders like Pfizer, Vimeo, Best Buy, and Hootsuite have utilized the feature in their own strategies, too.
There are also various relevant frameworks that have valuable certifications and remain vendor-neutral. For instance, IT4IT is an umbrella framework for managing IT business models and can be used by virtually any company across the world.
With the digital transformation truly underway, thankfully, it seems like we won’t be seeing a shortage of new innovations and opportunities to take employees to the next level in their careers.