Leading online training provider Good e-Learning has announced a free new webinar, ‘Digital Transformation Strategy – Five quick and effective ways to drive success in any digital transformation program.’

These days, ongoing digital optimization has become fundamental to the success of corporate culture, marketing, sales, customer service, and virtually everything else relating to long-term strategic gains. Business must be continually re-assessed and reimagined not only to align with changing digital capabilities, but also evolving customer and client expectations.

That being said, the sheer scope and diversity of the Digital Age require that digital transformation strategies of all scales must be properly targeted. Digital strategy must start, end, and evolve according to end-user requirements in order to justify expenditure – a reality that often allows lean organizations to run circles around more waterfall-oriented competitors.

The webinar will avoid focusing on the technical elements of digital transformation or rehashing the hype that often surrounds it. Hosts David Cannon and Richard de Kock will focus strictly on the value of digital transformation from a high-level perspective, demonstrating how business leaders can utilize elements such as automation to achieve new heights of success.

The key points include:

  • Providing a no-hype, practical definition of ‘digital transformation’
  • Different ways in which digital transformation can be used
  • Five ways every leader can make sure their initiatives achieve what they need them to
  • Challenge (and guide) attendees to define the next three actions to take immediately following the webinar to start assessing and using what they have heard

There will also be an opportunity for a Q&A.

The webinar is scheduled for 12 PM – 1 PM (CST) on 03/02/2021. Attendees can register for free here.

David Cannon

As a business executive and consultant, David has led and contributed to digital transformation initiatives of various scopes and sizes across several organizations. He specializes in defining and implementing strategies in a challenging digital world, from IT back-office to front-line business processes.

He has seen what happens when strategies work and when they don’t, and brings the benefits of these lessons to his writing and consulting work.

Over the years, David has used ITIL as a practitioner, consultant, and business executive in companies that include Hewlett-Packard, BMC Software, and Forrester. He is also the lead editor of the ITIL® 4 Digital and IT Strategy book, as well as the co-author of the ITIL® v3 Service Operation book in 2007 and the ITIL® v3 Service Strategy book in 2011.

Richard de Kock

Richard currently utilizes his 17 years’ worth of service management experience at Microsoft, where he has been assisting organizations in modernizing their cloud strategies, operating models, and cloud capabilities.

Across the tenure of his career, Richard has engaged organizations of all sizes across the globe in various industry verticals to resolve complex strategic and operational challenges using a multitude of frameworks and standards.

Richard is an award-winning consultant who holds a Master of Science degree in Service Management from Northampton University. Specializing in digital transformation practices and capabilities, Richard is currently authoring the ‘ITIL 4 Digital & IT Strategy (DITS)’ publication. He also co-authored ‘VeriSM: Unwrapped and Applied’, released in 2018.

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Philip is a content writer with experience across multiple industries, including gaming, home improvement, and now e-learning. He graduated from the London School of Economics with a BA in History before taking on various odd jobs and volunteer writing positions, but soon broke into professional writing as a retail journalist. Now focusing on content writing, Philip is a tireless enemy of cliched corporate jargon. He believes that marketing content should be clear, concise and relevant to readers. Rather than assuming that customers know all about your solution, it is up to you to identify with their problem and offer something that will really get their attention. As such, he strives to understand the real-world applications of Good e-Learning’s product portfolio so that it can be explained in a way that is both coherent and down to earth. If you cannot understand what you are selling, you won’t get far! In his spare time, Philip enjoys watching movies, gaming and writing with friends.